How to engage professionals target during its Youtube searches in the funniest way?
The idea: a customized data driven YouTube Bumpers Ads which will be delivered exploiting the contextual topic targeting (a data driven analysis led by Google, that identified specific YT categories where users in-market for Fiat Professional brand are more related with). All the exposed users will be retargeted by Display Rich Media campaign (first touchpoint).
The idea: a customized data driven YouTube Bumpers Ads which will be delivered exploiting the contextual topic targeting (a data driven analysis led by Google, that identified specific YT categories where users in-market for Fiat Professional brand are more related with). All the exposed users will be retargeted by Display Rich Media campaign (first touchpoint).
